Meet Hüg
Hüg is Hoogly’s feel-good sister brand, created with the same love of flavour.
Using finer-cut teas and ingredients, Hüg delivers a satisfying everyday brew in just 1–3 minutes, ideal for busy mornings, quick breaks and whenever you want a comforting cuppa.
Hoogly offers a different experience. Its premium, fuller-leaf blends need 3–5 minutes to infuse and are made for moments when you want to slow down, explore the flavours and savour the ritual. Hüg keeps things beautifully simple, with familiar favourites, colourful packaging and great everyday tea.
Explore black tea, green tea, herbal infusions and fruit blends, including caffeinated and caffeine-free options. Check each product listing for its current blend and ingredient details.
Choose your favourite flavour, then select a box of 20, a reusable glass jar with 40 tea bags or a convenient 40-teabag refill box.
Hüg by Hoogly. A little comfort, every day.
Looking for a slower, fuller-leaf tea experience? Discover Hoogly’s premium collection of imaginative blends, created for moments when you want to take your time.
Explore Hoogly tea
